Electronics & Home 2026, the Country’s Leading Technology and Home Business Event, Kicked Off with Strong Attendance
The sixth edition opened its doors at La Rural with the participation of the market’s leading brands, hundreds of business meetings, the launch of the International Business Roundtables, and a content agenda that will continue through Wednesday.
Buenos Aires, June 29, 2026 – With strong attendance from manufacturers, distributors, retailers, buyers, and industry leaders from across the country, Electronics & Home 2026 began this Monday. The sixth edition of Argentina’s leading B2B event for technology, home appliances, and household products opened its doors at La Rural.
During the first day, La Rural welcomed thousands of professional visitors who explored the trade exhibition, took part in business meetings, and discovered the latest innovations presented by the market’s leading brands. The event is designed to drive business opportunities, generate networking, and bring the sector’s latest trends closer to the industry.
Across the exhibition halls, the market’s top brands are showcasing their latest launches and carrying out an intensive agenda of business meetings with distributors, retailers, and buyers. Companies such as Electrolux, Olmo, Morelli, Briket, Grupo Marquez, Kioto, Novotech, Mondial, Springwall, Nap, Arkimia, Inmacol, among many others, are part of an edition that once again brings together the main players of the technology and home industry in one place.
One of the day’s highlights was the official opening ceremony, led by authorities, representatives of business chambers, event organizers, and exhibitors, who took part in the traditional ribbon-cutting ceremony and inaugural tour through the different halls of the trade show.
The day also marked the beginning of the International Business Roundtables, organized together with PromArgentina. This space was specially designed to generate business connections between national companies and international buyers, strengthening the export potential of the industry.
In parallel, the content agenda began with the Artefacta Forum, a new space dedicated to the world of furniture, design, and home equipment. The first panels brought together industry leaders to analyze the current state of the sector, market trends, and the challenges facing the commercial channel.
This edition also marks a turning point for Electronics & Home with the incorporation of new verticals that expand the scope of the event. Among them are Artefacta, the new trade show specialized in furniture, mattresses, and home products, and Argentina Mobile Congress (AMC), the country’s first B2B congress dedicated exclusively to the mobile phone industry, whose training and innovation program will take place on Wednesday, July 1.
“The sector’s response during this first day confirms that Electronics & Home continues to grow and consolidate itself as the industry’s leading meeting point. This year, we have taken another step forward by expanding the proposal toward a comprehensive home concept and incorporating new verticals that create more business opportunities for manufacturers, distributors, and retailers from across the country,” said Juan Cruz Grondona, Commercial Director of Electronics & Home Argentina.
The Event Continues
Electronics & Home 2026 will continue this Tuesday and Wednesday with an intensive agenda of business activities, product launches, live demonstrations, networking spaces, and conferences.
One of the most anticipated moments will be the Argentina Mobile Congress, the country’s first B2B congress dedicated exclusively to the mobile phone industry. On Wednesday, July 1, it will bring together manufacturers, distributors, specialists, and industry leaders for a day focused on artificial intelligence, digital security, the evolution of the mobile market, and commercial strategies for the specialized channel. Participants will include Tomás Balmaceda, Milagros Bin, Ariel Corgatelli, and Juan Pablo Amantini, along with representatives from companies such as Samsung, TCL, and Infinix, who will present the latest innovations and trends in the mobile ecosystem.
Until Wednesday, July 1, Electronics & Home will once again bring together the entire industry value chain at La Rural, consolidating a space where business, innovation, training, and networking converge for the technology, mobile phone, and home sectors.
