Global Supplier International Trade Show Shows Strong Traffic and Opens Business Opportunities in São Paulo

In its first edition, the event attracts national VIP buyers and features discussions on technology and the future of electromobility with Rubens Barrichello

Summary in bullet points:

  • The debut of the multi-sector pavilion brings together more than 800 exhibitors and focuses on opening direct channels for Latin America’s manufacturing supply chain.
  • The business ecosystem promoted a curated showcase of robotic solutions to demonstrate the versatility and practical application of devices in the market.
  • The Future Mobility program discussed the direction of the energy transition in transportation, featuring the participation of Rubens Barrichello.

São Paulo, June 2026 — The second day of the Global Supplier International Trade Show recorded strong traffic throughout the pavilions of Distrito Anhembi and attracted a qualified audience made up of professionals from Latin America’s manufacturing supply chain. In its first edition, the multi-sector event brings together more than 800 exhibitors and over three thousand brands. The event also includes 200 VIP buyers from across Brazil, interested in accessing new supply channels. The business matchmaking rounds serve as the main driver of engagement, focusing on the creation of direct partnerships for the industry.

The manufacturing market’s response to this unprecedented gathering reflects the sector’s strong interest in innovation. Carlos Clur, President of Grupo Eletrolar All Connected, emphasized that the trade show is expected to exceed initial attendance expectations. “The event has proven highly promising since its debut, with intense movement throughout the aisles that confirms the industry’s urgency for direct connections. This commercial dynamism, strengthened by more than 2,900 pre-scheduled meetings, demonstrates that local manufacturers have found in the Global Supplier pavilion the right environment to diversify partners, reduce costs and innovate within their areas of operation,” said the executive.

Eletrolar Show All Connected

Market synergy expands with the integration of Global Supplier into a broader sector-based business environment. The trade show operates in conjunction with the 19th edition of Eletrolar Show All Connected, considered the largest platform for durable consumer goods in Latin America. This strategic union brings together more than one thousand exhibitors and five thousand brands across an area of more than 100,000 square meters at Distrito Anhembi, a space that includes complementary verticals such as Interior Lifestyle South America, AirCon and Packaging Pack.

In addition to the business matchmaking rounds, the broader complex opens space for the exhibition of automated technologies and functional systems in entire areas dedicated to robotics. The exhibition presents solutions in a curated format to demonstrate the real applicability and versatility of humanoid and utility devices across different segments of the economy.

Visitors can follow everything from entertainment simulations, such as soccer matches and dance performances, to practical functions aimed at service delivery. Highlights include robots programmed to transport orders in the hospitality industry and provide intelligent assistance at corporate receptions.

Electromobility in Focus

Also within this expanded structure, the Future Mobility program, an event connected to Global Supplier that highlights electric mobility solutions, brought essential discussions on the direction of transportation this Tuesday, June 23. The highlight of the content stage was the presentation by Rubens Barrichello, former Formula 1 driver and current member of the Scuderia Bandeiras team in the Stock Car Pro Series. The athlete shared his experience in high-performance testing with electrified vehicles.

Barrichello’s remarks reinforced the idea that the energy transition is moving rapidly toward commercial fleets. During his participation, he emphasized the need to adapt local infrastructure in order to keep pace with this international trend. “The future of mobility is a natural process that we are seeing more and more in our daily lives with the arrival of electric vehicles. I have been talking about and testing these models extensively on tracks and on streets, and it is clear that we are facing a very promising path within the transportation sector,” said the athlete.

SERVICE
Global Supplier International Trade Show
Dates: June 22 to 25, 2026
Time: 1:00 p.m. to 9:00 p.m.
Location: Distrito Anhembi – Av. Olavo Fontoura, 1205 – Santana
Information: Official Website

About the trade show:
The Global Supplier International Trade Show is a business platform focused on the development of the supply chain, connecting global manufacturers and suppliers with buyers, importers, distributors and industries from across Latin America to drive product development, innovation and new business opportunities.

About Grupo Eletrolar:
Grupo Eletrolar is a multinational company specialized in B2B multimedia, operating in the integration of communication and business channels between industry and retail. In Brazil, it is responsible for organizing the trade shows that make up the Eletrolar Show All Connected ecosystem: Interior Lifestyle South America, Future Mobility, AirCon, Global Supplier, as well as Congress Brazil Mobile (CBM). The group is also responsible for the Electronics Home trade show in Argentina and Mexico.

Press Information

CDI Comunicação
Diego Andrade – diego.andrade@cdicom.com.br – (11) 96749-5818
André Guerra – andre.guerra@cdicom.com.br – (11) 91617-4138
Jorge Valério – jorge@cdicom.com.br – (11) 99822-9013

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